SoftGamings Expands Distribution With Asian-Based Game Developer
Change is constant in the international gaming industry. There has been a recent flurry of partnerships among some of the biggest players in the market. This leading i-gaming software provider will team up with August Gaming in a new distribution plan. The latter company is a slot developer and provider based in Asia.
The immediate distribution expansion plans target the Commonwealth of Independent States (CIS) and Eastern Europe’s regulated market. Further expansion could be in the works by the end of the year. The agreement sets the stage for August Gaming’s distribution of its slots games through SoftGamings’ platform. This will also help expand SoftGamings’ product offerings and distribution opportunities.
How Does SoftGamings Expand Thier Distribution With Asian-Based Game Developer?
Irina Sazonova is the Director of Partnerships at SoftGamings. She was quoted in this report as follows:
“I am glad to share that our client portfolio in Asia is rapidly growing and hence we’re exhibiting at G2E Asia in Macau next month (June). By partnering with August Gaming, we can provide their comprehensive library of Asian-driven slot games that we believe our clients in Asia will trust and adore.”
Also quoted in this post is Ronald Chen as the Chief Executive of August Gaming. He was quick to point out that:
“This is a fantastic partnership for us! We are very thrilled to have signed this distribution agreement with SoftGamings. As they are the leading provider of i-gaming products in the market and our business goals fit extremely well. We will be bringing more innovative and tailor-made games to Asia. As well as other emerging regions in the future and we are looking forward to growing our businesses together.”
The second half of 2019 may be following in the same footsteps of last year’s expansion agreements that highlighted the final six months of 2018.
Last July, SoftGamings was in the news with a gaming partnership with SA Gaming. This is a veteran game development company that has moved into the arena of live games, slots and multiplayer games. The portfolio features traditional and western Live Games, Hot Model slots, Asian-themed slot games and other gaming content. The list of live casino games include:
- Baccarat
- Dragon Tiger
- Sic Bo
- Fan Tan
- Blackjack
- Roulette
The primary sphere of influence for this partnership is both Asian and European Markets. SA Gaming received the distinction of earning the award for ‘Best Online Casino Solution’ in the 2017 Asia Gaming Awards.
Another agreement in that sector of the world took place last September. SoftGamings inked a deal with Asia Gaming as the most prominent live-dealer games provider in Asia. This partnership raised SoftGamings’ access to over 40 gaming providers through a single API integration in multiple bundles. The bundle concept allows online casino operators quick and easy access to the top gaming providers. Asia Gaming became part of SoftGamings’ Live Bundle package. It joined the ranks of Evolution Gaming, Netent Live and Vivo Gaming just to mention a few of the most prominent members.
